Benchmark
A clause restricting who you can work for after the engagement ends, by industry, geography, and time.
Typical range
No general non-compete. A confidentiality/NDA covering the client's specific confidential materials, and at most a narrow, short bar on serving a named direct competitor, is the appropriate scope.
Off-market
A clause barring the designer from working in the client's whole industry, or for any competitor, for a year or more after the project, with no compensation.
Typical range
No topical or industry non-compete. A confidentiality clause covering the client's private information, and at most a narrow bar on working for a specifically named competitor for a short window.
Off-market
A clause preventing the writer from writing for any competitor, or in the client's industry, for six to twelve months after the assignment, with no added pay.
Typical range
No general non-compete. Confidentiality over the client's materials, and at most a narrow, short restriction on producing for a named direct competitor, ideally tied to a retainer.
Off-market
A clause barring the freelancer from shooting for any brand in the client's category for a year after a one-off project, uncompensated.
Typical range
Handled as exclusivity: a named-category restriction for a defined window (often 30-90 days) with a premium. No long-tail post-campaign bar on the creator's broader partnerships.
Off-market
A clause that, after the campaign ends, continues to restrict the creator from working with a broad set of companies for months, with no ongoing compensation.
Typical range
No general non-compete. Confidentiality over the client's materials and unreleased images, and at most a narrow, short restriction on shooting for a named direct competitor.
Off-market
A clause preventing the photographer from working in the client's whole industry for months or years after a single shoot, uncompensated.
Typical range
No general non-compete. Confidentiality over the client's code, data, and plans, and at most a narrow, short restriction on building for a named direct competitor.
Off-market
A clause preventing the developer from working in the client's whole industry, or with any competitor, for six to twelve months after the project, uncompensated.
Typical range
Confidentiality over the client's information, plus at most a narrow non-compete limited to named direct competitors for a short defined period. Broad industry bars are declined or heavily compensated.
Off-market
A clause preventing the consultant from advising anyone in the client's industry for one to two years after the engagement, uncompensated.